Over the past few years, the travel industry has faced a very difficult time due to the unpredictable and unprecedented Covid issue. As we slowly return to our normal lives, people finally feel comfortable to travel around the world.
”Now is the time to restart promotion in the Japanese market !”
Marketing Strategy
- Digital Marketing: Utilize SEO, social media, and online advertising to reach Japanese travelers.
- Traditional Marketing: Participate in travel fairs, print advertising, and public relations efforts.
- Content Marketing: Create engaging content tailored to Japanese audiences.
Sales Strategy
- Lead Generation: Identify and target potential Japanese travel agencies and tour operators.
- Sales Outreach: Proactive outreach to generate leads and close sales.
- Customer Retention: Implement loyalty programs and personalized services to retain customers.
Customer Engagement
- Social Media: Maintain an active presence on Japanese social media platforms.
- Email Marketing: Send regular newsletters and promotional emails to keep potential customers informed.
- Direct Outreach: Engage in personalized communication with travel agents and customers.